1
Impact of New Product Development of Store Brands on Branded Manufacturers in the U.S. Grocery Industry
Impact of New Product Development of Store Brands on Branded Manufacturers in the U.S. Grocery Industry
Creator:
Leader, Nori G. ( author )
Cuthill, Ian ( author )
Publication Date:
10/24/2008
Type:
Book
Source Institution:
SUNY Oswego
Holding Location:
SUNY Oswego
Subject Keyword:
store brands
grocery
quest
SUNY Oswego
new product development
Genre:
Article